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  1. #1
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    On TV shows, they hide the outboard brand

    Has anyone noticed that on TV shows like Shark Week or River Monsters or whatever of the many more like them, they seem to go out of the way to: not show the motor(s), or obscure the brand when a closeup is unavoidable, or only show the whole motor when the camera is far enough away that you can’t read the branding?

    I’m sure there’s some kind of “product placement“ legalease. Behind it. Or maybe Yamaha (Or whatever brand) doesn’t want their motors portrayed in boats they have not approved through their marketing department. Such as maybe some old beater aluminum skiff that has lived a hard life.

    Anyway, wondering if others have noticed the same thing.

    -Peter
    "padded wonder"
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  2. #2
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    And they also make outboards sound like I/O's with thru-hull exhausts. That absolutely miserable movie with John Travolta supposedly playing Don Aronow being the prime example. Of course it also happened on Miami Vice too come to think of it.
    1992 Progression 22
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  3. #3
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    ...remember the movie the italian job? great movie. remember the 20 foot whaler or whatever it was, with the mercury V-6 on the back, that they faked that they dropped the safe into? it took off out into the canal system & was chased. that was funny. good chase scenes, but funny to listen to.

  4. #4
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    Some even come with 5 speed transmissions ..

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  6. #5
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    Yep, on Last Man Standing, all the mercs on the rack at "outdoor man" have black electrical tape over the decals
    1977 Hydrostream Vector 2.5 Promax

  7. #6
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    Saw one a couple of years ago, the electric trolling motor sounded like a small outboard.
    1977 Python Inline150
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  8. #7
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    Marketing 101

    In general yes it’s product placement. They normally call the company and try to get them to pay so they don’t blur the brand. Just another way to extort a little money...

    Quote Originally Posted by pcrussell50 View Post
    Has anyone noticed that on TV shows like Shark Week or River Monsters or whatever of the many more like them, they seem to go out of the way to: not show the motor(s), or obscure the brand when a closeup is unavoidable, or only show the whole motor when the camera is far enough away that you can’t read the branding?

    I’m sure there’s some kind of “product placement“ legalease. Behind it. Or maybe Yamaha (Or whatever brand) doesn’t want their motors portrayed in boats they have not approved through their marketing department. Such as maybe some old beater aluminum skiff that has lived a hard life.

    Anyway, wondering if others have noticed the same thing.

    -Peter

  9. #8
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    Quote Originally Posted by FUJIMO View Post
    ...remember the movie the italian job? great movie. remember the 20 foot whaler or whatever it was, with the mercury V-6 on the back, that they faked that they dropped the safe into? it took off out into the canal system & was chased. that was funny. good chase scenes, but funny to listen to.

  10. #9
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    Quote Originally Posted by pcrussell50 View Post
    Has anyone noticed that on TV shows like Shark Week or River Monsters or whatever of the many more like them, they seem to go out of the way to: not show the motor(s), or obscure the brand when a closeup is unavoidable, or only show the whole motor when the camera is far enough away that you can’t read the branding?
    Anyway, wondering if others have noticed the same thing.
    The Europeans are not as discreet.
    Mercury Marine got a lot of AD mileage in the movie Puppet On A Chain boat chase.

    Notice all the locals on the Amsterdam bridges, watching the movie's live action scenes.


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  12. #10
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    Another European movie's boat chase, and Yamaha was hi-lighted in this chase.
    There is some James Bond type maneuvers in this move too.

    I noticed in this movie, some of the buildings windows, are only about 2 feet above the canal water's surface.
    A definite No Wake Zone, is appreciated in those areas.

    This is one of my favorite boat chases in movie cinema.


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