The Sinking Of The OutBoard Marine Corporation -

**FUJIMO** · 10-30-2020, 11:35 AM

Originally Posted by powerabout

yet all old outboards are OMC's, they must have got something right

...there's thousands of a lot of old outboard brands out there in the world, still today...so long as they never touched saltwater, lol...

**powerabout** · 10-31-2020, 12:02 AM

Originally Posted by FUJIMO

...there's thousands of a lot of old outboard brands out there in the world, still today...so long as they never touched saltwater, lol...

wouldnt say that, OMC had a big lead re salt water engines.
You couldnt put a Merc in the sea till 1984 ( first oilers)

**keith scotton** · 10-31-2020, 07:56 AM

Johnson Outboads made first saltwater model the AB in 1925.

**FUJIMO** · 10-31-2020, 10:16 AM

Originally Posted by keith scotton

Johnson Outboads made first saltwater model the AB in 1925.

...yes, it was simply an optional brass & bronze lower unit only, that did not sell, but was marketed. in 1925, johnson outboards were made by johnson. not omc.

**keith scotton** · 10-31-2020, 01:38 PM

Johnson Brothers built there first boat motor in 1905. But it was not an outboard.

**FUJIMO** · 11-01-2020, 12:51 PM

...seacraft offshore racing with twin 90 h.p. johnson's...

**FUJIMO** · 11-01-2020, 12:54 PM

**FUJIMO** · 12-21-2020, 05:05 PM

...secret test photo out of omc's r & d department...then of course yamaha copied them...

**David** · 12-29-2020, 07:52 AM

There was an article on BRP in the business newspaper yesterday. They expected disaster with COVID, but sales have gone through the roof. Apparently they started to tighten up expecting a repeat of 2008. The article did not mention Evinrude, but it must have been part of the belt tightening.

**powerabout** · 12-29-2020, 09:37 AM

Originally Posted by David

There was an article on BRP in the business newspaper yesterday. They expected disaster with COVID, but sales have gone through the roof. Apparently they started to tighten up expecting a repeat of 2008. The article did not mention Evinrude, but it must have been part of the belt tightening.

Boating doing very well except in the boardroom at BRP

**Ron V** · 12-29-2020, 10:03 AM

Originally Posted by David

There was an article on BRP in the business newspaper yesterday. They expected disaster with COVID, but sales have gone through the roof. Apparently they started to tighten up expecting a repeat of 2008. The article did not mention Evinrude, but it must have been part of the belt tightening.

Everything recreational was blown out this year because people didn't know what else to do after the soccer fields and taverns closed. Motorcycles, boats, camping gear, hiking gear...took a couple of weeks to get a couple of washers and a fork slider bushing for my Honda CB500X. Word on the street here was that the one dealer sold 270 boats in one week back in June. Too bad Evinrude couldn't have hung on a little longer for the comeback, but Bombardier is a mess as it is. Truth is only about 10% of the new outboards I saw on boats the last few years were Evinrudes.

Mercury signing the contract to take Evinrude's place to supply power for Bombardier's boats...Carl K. must be looking up laughing his ass off.

**David** · 12-29-2020, 10:39 AM

Evinrude wasn’t very successful the last few years, but I wonder if BRP would have pulled the plug if they knew how well boats would sell

**mrpenguin** · 12-29-2020, 10:52 AM

I often wondered if BRP had come out with a 450hp V8 4.8 liter G1 Etec instead of the G2 platform if that would have saved Evinrude. In the time frame of the introduction to the G2, a 450hp Outboard would have been amazing.

**FUJIMO** · 01-13-2021, 09:40 PM

**Mark75H** · 01-17-2021, 10:18 PM

Originally Posted by mrpenguin

I often wondered if BRP had come out with a 450hp V8 4.8 liter G1 Etec instead of the G2 platform if that would have saved Evinrude. In the time frame of the introduction to the G2, a 450hp Outboard would have been amazing.

I think there was terrible management after Strang left. Seems like there was no competency in management after his tenure, whether he left no succession plan or if he did it was corrupted.