One of my friends told me to read this:
Driving with the Devil: Southern Moonshine, Detroit Wheels, and the Birth of NASCAR.

http://www.amazon.com/Driving-Devil-...e=UTF8&s=books

It's about the early history of NASCAR and the guys who made it all happen (not just Bill France). It was interesting.
It also has some rare pictures including scary one of a crash as it was happening.